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Play Something
Client
Netflix
Date
October 2020
Team
- Sam Lynskey (Art Director)
- Aiden A. (Art Director)
- Sharon C. (Art Director)
- Isa D. (Art Director)
- Vic P. (Art Director)
- Carl C. (Creative Director)
- Clay S. (Copywriter)
- Charlotte W. (Copywriter)
Description
Netflix is launching a new feature called "Play Something" in 93 different countries around the world. Essentially a 'shuffle' feature, Play Something uses the Netflix algorithm and personal data to pick something for you to watch. It lets your choices choose for you.
